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U.K #CHRISTMAS REPORT: Its Better to GIVE than RECEIVE but Look At What Shops Are Charging People – Time for #PeopleB4Profit

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Ace Press News From Cutting Room Floor: Published: Dec.02: 2022:

#AceChristmasNews – Christmas dinner cost jumps as chipolata prices soar

Christmas food graphic
Lisa-Anne says the family will be having a roast chicken rather than a turkey this year

Christmas dinner will be nearly 22% more expensive this year than in 2021, according to new research for the BBC.

Family of four having Christmas dinner

The price of seven essential items has risen by £5.36 over a year, with chipolatas – the crucial ingredient in pigs-in-blankets – seeing the steepest jump.

As households grapple with cost of living pressures, many will be looking for cheaper options for the big day. 

But the data suggests some standard products have gone up at a faster pace than their “premium” equivalents.

Retail research firm Assosia analysed the average price of seven products across Tesco, Sainsbury’s, Asda, Morrisons and Lidl as well as Aldi click-and-collect. 

A basic Christmas dinner for five people – comprising a frozen medium-sized turkey, stuffing balls, Brussels sprouts, roast potatoes, pork chipolatas, onion gravy and mince pies for dessert – will cost £30.03 compared to £24.67 last year.

It perhaps isn’t so surprising that this year’s festive meal will be more expensive given the cost of living is rising at its fastest pace in 40 years.

But the price of every item on our list – except for the divisive Brussels sprout – has increased at more than the rate of inflation, which reached 11.1% in October. 

The sharpest price rise on the BBC’s list by far is for chipolatas, up 42.7% to £2.13 for a packet of 12. 

Nick Allen, chief executive of the British Meat Processors Association, says that the pork industry has been hit by a succession of cost increases over the past 12 months. 

Woman reaching for pigs in blankets

Some of these – energy prices and the cost of grain-based animal feed – are linked to Russia’s invasion of Ukraine, while others stem from Brexit, such as a lingering shortage of labour after freedom of movement ended, which has forced wages to rise.

What’s the effect on shoppers been? “I think you’re seeing less demand for the higher value products,” says Mr Allen. “The sort of things that, dare I say, have been titivated up and had quite a bit of value added to them.”

But according to Assosia’s data, the price rise for premium chipolatas, up 15.4%, is not nearly as steep as its cheaper version. But at £2.80 for a packet of 12, the premium range is still more expensive. 

It is the same for mince pies and stuffing balls. A standard pack of six ice-topped mince pies is £1.55 compared to a posher version which retails for £2.08. But between last year and this year, the price of standard mince pies has risen by more than 30% while the premium has increased by 16.5%. 

How to make a three course Christmas dinner for under £15

By Dearbail Jordan & Lora Jones: Business reporters, BBC News

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